The Ghost is the newest model from Rolls-Royce, debuting for 2010 and bringing back one of the most recognized Rolls-Royce model names. The Ghost combines technology, strong design and solid craftsmanship. Ghost is one of the most revered names in automotive industry, said Tom Purves, chief executive officer, Rolls-Royce Motor Cars. It evokes images of adventure and technical innovation. The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style. The all-new Ghost is somewhat smaller, more powerful, more nimble and more affordable than the Rolls-Royce Phantom. The Ghost’s lineage is signified by the Spirit of Ecstasy, or Flying Lady, ornament that automatically retracts as speed.